Some of the key insights in the interview:
- Terpenes are aromatic compounds responsible for the smells and flavours of various plants, including lemons, lavender, and cannabis.
- They interact with the receptors and chemicals within our body and can influence our moods and emotions.
- The scientifically proven benefits of Terpenes offer brands ample opportunities to naturally improve moods, emotions, and health benefits.
- Brands can also tap into personalisation by matching terpenes to individual needs.
All of this and more in this week's Mighty Think Tank. In the next episode, we will explore how modern science unlocks the efficacy of traditional remedies.